Why is the MX-5 the price it is?
Posted: Thu Mar 22, 2018 9:34 am
Hi. Just joined up as I'm toying with the idea of an MX-5 as a second car. Got a question which people seem to find hard to answer sensibly. I don't know a real lot about MX-5's. Pretty much just google review reading and what's on the Mazda site.
Couple of easy questions first:
1. I presume being low you're more likely to get dazzled by other car headlights? That must just be one of the prices you pay for not joining the SUV craze.
2. For the more seasoned - how's the low height for getting in and out? Do you end up doing a Jeremy Clarkson and looking like a right knob?
3. Given that my normal car is manual and I like having an auto for when I want a lazy drive - is the auto version still fun, or is it really not worth bothering with? Ideally I would have an auto normal car and manual fun car, but I have the normal car very well sorted. I've almost always had manuals, but recently got a cheap, oldish luxury car which is great to drive when I just want to waft and be lazy in comfort.
I do know a fair bit about cars though having always fixed, fiddled and serviced my own since school (well over 30 years). I do everything but wheel alignments, exhaust welding and can't be stuffed doing body work as I can now afford to pay someone else to do a better job than me.
So the question (and no, I'm not trolling. I really want to know) - For the top model you can go over $50k (using Mazda site prices). Even entry level is $38k. I don't get it? Isn't it just a 1.5/2 litre Mazda put together a bit differently? Doesn't seem to be anything stunning in the spec's or kit they come with (apart from the electric roof, so ok lets say $5k for that). How's it different to a $23k Mazda 3 as far as cost to make or quality? Only things I could find were LSD and TPMS. I get that it's a different type of car. Is it higher spec? Ok, it's rear wheel drive, maybe that adds a bit. It's small, so actual raw materials would be similar to a 3 I would think. Made in Japan. Are the more mundane Mazda models made in cheaper countries (some, yes)? Could you argue the quality is better in the MX-5? Are the bits better because it's a sports car? Lighter weight and better engineered? Mazda make very few claims of 'special'-ness on the site. Light transmission, first car with that type of steering. Other than that it reads very similar to the 3 page.
Lower volume of sales would add cost per unit, but that much? Why isn't the top model $35k? Entry level a bit more than a base 3 - mid 20's? Is it just a 'mid life crisis' tax? Charging as much as the market will bare? The other thing could be they pretty much have that market segment sewn up (if you consider the MX-5 and 124 as one). Closest thing would be the Toyota 86/Subaru thing.
At least with the Abarth they give you a bit of recognisable fruit – Brembos, Bilsteins, a turbo engine (seems debatable wether that's better) with a rorty exhaust (which can become annoying).
Now I asked that on Whirlpool and pretty much didn't get a sensible answer. So asking owners and presumably car enthusiasts - are there bit's of the Mazda you look at and think 'now that's really well designed', or 'look what they've done to knock a bit of weight off that'?
Couple of easy questions first:
1. I presume being low you're more likely to get dazzled by other car headlights? That must just be one of the prices you pay for not joining the SUV craze.
2. For the more seasoned - how's the low height for getting in and out? Do you end up doing a Jeremy Clarkson and looking like a right knob?
3. Given that my normal car is manual and I like having an auto for when I want a lazy drive - is the auto version still fun, or is it really not worth bothering with? Ideally I would have an auto normal car and manual fun car, but I have the normal car very well sorted. I've almost always had manuals, but recently got a cheap, oldish luxury car which is great to drive when I just want to waft and be lazy in comfort.
I do know a fair bit about cars though having always fixed, fiddled and serviced my own since school (well over 30 years). I do everything but wheel alignments, exhaust welding and can't be stuffed doing body work as I can now afford to pay someone else to do a better job than me.
So the question (and no, I'm not trolling. I really want to know) - For the top model you can go over $50k (using Mazda site prices). Even entry level is $38k. I don't get it? Isn't it just a 1.5/2 litre Mazda put together a bit differently? Doesn't seem to be anything stunning in the spec's or kit they come with (apart from the electric roof, so ok lets say $5k for that). How's it different to a $23k Mazda 3 as far as cost to make or quality? Only things I could find were LSD and TPMS. I get that it's a different type of car. Is it higher spec? Ok, it's rear wheel drive, maybe that adds a bit. It's small, so actual raw materials would be similar to a 3 I would think. Made in Japan. Are the more mundane Mazda models made in cheaper countries (some, yes)? Could you argue the quality is better in the MX-5? Are the bits better because it's a sports car? Lighter weight and better engineered? Mazda make very few claims of 'special'-ness on the site. Light transmission, first car with that type of steering. Other than that it reads very similar to the 3 page.
Lower volume of sales would add cost per unit, but that much? Why isn't the top model $35k? Entry level a bit more than a base 3 - mid 20's? Is it just a 'mid life crisis' tax? Charging as much as the market will bare? The other thing could be they pretty much have that market segment sewn up (if you consider the MX-5 and 124 as one). Closest thing would be the Toyota 86/Subaru thing.
At least with the Abarth they give you a bit of recognisable fruit – Brembos, Bilsteins, a turbo engine (seems debatable wether that's better) with a rorty exhaust (which can become annoying).
Now I asked that on Whirlpool and pretty much didn't get a sensible answer. So asking owners and presumably car enthusiasts - are there bit's of the Mazda you look at and think 'now that's really well designed', or 'look what they've done to knock a bit of weight off that'?